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Natusy AlvesNA

Natusy Alves

Senior UX/UI Designer | B2B, B2C, SaaS, AI & ML

500 €/Tag
Berlin, DE
3-7 Jahre

Durchschnittliche Reaktionszeit: 1h

Über Natusy

🚀 Driving User-Centered Design & Product Success

As a Senior UX/UI Designer, I create human-centered digital experiences that enhance usability, engagement, and business growth. With 6+ years of experience, I specialize in B2B, B2C, SaaS, and AI/ML products, collaborating with cross-functional teams to deliver intuitive, scalable solutions.

I have a deep understanding of design systems, accessibility, and data-driven decision-making, ensuring that designs are both visually compelling and highly functional. By leveraging user research, wireframing, prototyping, and usability testing, I optimize digital experiences that drive measurable results.

Key Expertise:

✅ User-Centered & Human-Centric Design
✅ UX Strategy, Information Architecture & Interaction Design
✅ Wireframing, Prototyping, and Usability Testing
✅ Design Systems, Accessibility & Inclusive Design
✅ AI/ML-Driven UX & Conversational Interfaces
✅ Agile & Cross-Functional Collaboration

💡 Passionate about bridging the gap between design and development, I am expanding my front-end expertise (HTML, CSS and JavaScript) to enhance collaboration with engineers.

🔹 Portfolio: 🔹 Email:🔹 Let’s connect to build impactful digital experiences!
  • Portugiesisch

    Muttersprachlich oder zweisprachig

  • Englisch

    Muttersprachlich oder zweisprachig

  • Deutsch

    Grundkenntnisse

Vor Ort möglich
Berlin (bis zu 10 km)

Projekt- und Berufserfahrung

  • Claro
    SENIOR PRODUCT DESIGNER
    E-COMMERCE
    März 2025 - Heute (1 Jahr und 3 Monate)
    São Paulo, Brasilien
    • Increased e-commerce conversion rate by 10% through data-driven UX optimization of checkout flows, payment interfaces, and product discovery journeys.
    • Reduced design-to-development handoff time by 30% by partnering with engineering to implement scalable UI components aligned with design system standards.
    • Delivered 3 production-ready components to company-wide design system, enhancing consistency across 5 product lines and reducing design debt.
    • Validated design decisions through A/B and multivariate testing, leveraging Google Analytics and Hotjar to drive measurable improvements in key performance metrics.
    • Collaborated on product discovery flow redesign using behavioral data insights, increasing average session duration by 18%.
    • Participated in strategic business decisions, presenting insights from user testing, heatmaps, and design sprints to C-level stakeholders.
    • Crafted conversion-focused UX microcopy (CTAs, error states, tooltips) that reduced customer support tickets by 15%.
    Product design Product management Product Marketing Post production User Research
  • Multiple Companies
    FREELANCER SENIOR UX/UI DESIGNER
    DIGITALAGENTUREN & IT-CONSULTING
    Juni 2024 - Heute (2 Jahre)
    Sydney, Australien
    • Revamped user onboarding, which onboarded 200K+ annual users, and completely redesigned key product flows, producing a 10% lift in new user sign-ups.
    • Accelerated design-to-launch cycles through rapid prototyping, iterative design testing, and async collaboration.
    • Improved development accuracy by creating pixel-perfect Figma handoffs and planning async QA reviews with engineering.
    • Adapted workflows across multiple time zones (US PST, CET, AEST) using async tools (Notion, Loom, Miro).
    • Identify and troubleshoot product problems.
    User Experience Design Product design Project Management Data analysis Functional testing
  • Phlanx
    SENIOR UX/UI DESIGNER
    DIGITALAGENTUREN & IT-CONSULTING
    Februar 2024 - Juni 2024 (4 Monate)
    Sydney NSW, Australia
    • Raised feature adoption by 25% by redesigning product interface and launching 4 major features.
    • Improved onboarding completion from 45% → 68% through qualitative interviews and iterative usability testing.
    • Reduced churn by 30% via data-informed redesigns targeting high-friction interaction points.
    • Streamlined roadmap execution by 20% through tighter alignment between UX strategy and product vision.
    • Worked async across AEST/BRT time zones, delivering consistently within sprint cycles.
    User Experience Design Product design Data analysis Data visualization User Research

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Ausbildung und Abschlüsse

  • BACHELOR IN GRAPHIC DESIGN
    Belas Artes University of São Paulo
    2014
    BACHELOR IN GRAPHIC DESIGN

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