Über Iuliia
Englisch
Muttersprachlich oder zweisprachig
Russisch
Muttersprachlich oder zweisprachig
Deutsch
Konversationssicher
Spanisch
Grundkenntnisse
Projekt- und Berufserfahrung
- Scheider ElectricAssociate Internal CommunicationsNovember 2025 - Heute (7 Monate)Berlin, Deutschland
- Owned the internal communications editorial calendar (planning, scheduling,
- stakeholder coordination) to ensure consistent cadence and aligned messaging.
- Copywrote, edited, and designed a monthly newsletter for ~400 employees;
- improved clarity and awareness of internal learning initiatives.
- Copywrote and edited educational website articles; managed the workflow end-to-end from draft to publication.
- Produced a corporate podcast end-to-end; crafted episode scripts, show notes and promo copy, and delivered supporting assets (incl. gen-AI media) aligned with brand standards.
- Schneider ElectricInternal Communications (Intern)März 2025 - Oktober 2025 (7 Monate)Berlin, Deutschland
- Owned internal newsletter production end-to-end (content sourcing, copy editing, scheduling, and cross-functional stakeholder coordination).
- Developed and produced the corporate podcast (2 episodes), owning concept, scriptwriting, recording, editing, publishing, and promotional copy to drive employee engagement.
- Created campaign and storytelling assets (messaging, internal announcements, and promotional materials) to strengthen brand narrative and increase engagement.
- Managed SharePoint intranet content (site/ page creation and updates) and conducted mixed-methods research (surveys/ interviews/ focus groups/ content analysis), translating insights into actionable recommendations.
- Visable LabsPerformance Marketing (Working Student)September 2024 - März 2025 (6 Monate)Berlin, Deutschland
- Managed paid acquisition across Meta Ads, Google Ads, and TikTok to drive B2B user growth; optimized targeting, bidding, and budget allocation.
- Monitored and improved core KPIs (CTR, CPC, CAC, ROAS) by iterating ad creatives and landing page messaging to increase efficiency and lead quality.
- Analyzed performance in Google Analytics, Meta Ads Manager, Tableau, and internal dashboards; developed test hypotheses and implemented optimization actions.
- Coordinated acquisition tracking and lead handoff in HubSpot (CRM); ensured pipeline visibility and accurate campaign reporting across teams.
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Ausbildung und Abschlüsse
- Bachelor of SociologyRUDN University2022
- Master of Arts (Sociology)Free University of Berlin2025
Zertifizierungen
- Conduct UX Research and Test Early ConceptsGoogle2026