Beschreibung

Most companies have a great product but a forgettable story. If your users look around and leave, it’s rarely a design problem, it’s a communication problem.

I bridge the gap between "finished" and "complete". With 15 years of experience across 4 countries, I help ambitious companies in SaaS, Fintech, Healthcare, E-commerce, and EdTech turn their digital touchpoints into their most powerful sales tools.

How I drive impact:

Product UX: I redesign SaaS platforms and apps so they are intuitive from minute one—reducing drop-offs by 22% and slashing task times by 30%.

Conversion Strategy: I build landing pages and flows designed to move people toward a decision, leading to average conversion lifts of 25%.

Strategic Motion: I use animation to simplify complex interactions and boost social engagement, increasing click-through rates by up to 25%.

AI Efficiency: I leverage AI to accelerate the "busy work," allowing me to focus entirely on strategy, taste, and your business outcomes.

I’ve delivered results for brands like Atolls, Hugo Boss, and W&V. Whether you are scaling a multi-brand platform or launching a healthcare dashboard, I ensure your product speaks clearly to the right people.

Ready to close the gap between your product and your customers?

👉 Connect to discuss your project or book a free discovery call.

Branchenexpertise

Sprachen

Deutsch
Konversationssicher
Englisch
Muttersprachlich oder zweisprachig
Spanisch
Muttersprachlich oder zweisprachig
Französisch
Muttersprachlich oder zweisprachig

Arbeitsortpräferenzen

Vor Ort möglich

München (bis zu 50 km)

Paul Camo
Product Dessigner
BERATUNG & AUDITS
Januar 2024 - Heute (2 Jahre und 5 Monate)
München, Deutschland
• • Slashed task completion time by 30% for core product flows by conducting exploratory user research and translating those insights into intuitive, mobile-responsive onboarding architectures.
• • Maximized conversion rates by up to 25% for 20+ B2B/B2C products in E-commerce and Fintech by iterating on user-centric campaign flows.
• • Accelerated design-to-development turnaround by 35% by establishing 3+ scalable Figma design systems with structured component libraries.
• • Curtailed revision cycles by 40% by collaborating closely with engineering and QA to build developer-ready UI, semantic documentation, and pragmatic handoff processes.
• • Amplified user engagement metrics by 18–25% by directing motion strategy and animating 50+ UI interactions using Rive, Framer, and GSAP.
• • Attained >90% WCAG 2.1 compliance scores in audits for color contrast and navigation, ensuring inclusive product accessibility.
• • Shipped high-converting Webflow CMS sites, bridging design and engineering to ensure SEO-optimized and responsive builds.
Framer Webflow Product design Rive Webdesign
Atolls
Senior UX/UI Designer
E-COMMERCE
Mai 2021 - Dezember 2023 (2 Jahre und 7 Monate)
Munich, Germany
• • Refined activation and cashback flows for 8M+ users, leveraging personalization to drive retention and mobile engagement.
• • Mitigated drop-off rates by 22% and boosted coupon activations by 17% via strategic updates to the Pouch browser extension setup. Secured a 16% uplift in sign-ups and a 12% conversion lift within 3 months by partnering with product managers to lead product discovery, execute usability testing, and iteratively redesign landing pages based on user feedback.
• • Reduced developer handoff time by 35% by deploying a standardized design system across 20+ international brand portfolios.
• • Harmonized WCAG 2.1 accessibility practices across multilingual products, upgrading usability for diverse international audiences.
Webdesign Webflow UI/UX Design Social Media Marketing Product design
HUGO BOSS AG
Senior UX/UI Designer
MODE & KOSMETIK
Dezember 2020 - Mai 2021 (5 Monate)
Germany
• • Catalyzed a 9% mobile revenue gain and a 23% rise in session duration by enhancing UX during a major seasonal campaign rollout.
• • Expanded returning user retention by 15% (leveraging Mixpanel for data-driven UX decisions) through app-wide UI polish that reinforced brand identity and usability.
• • Systematized layout frameworks and reusable templates to guarantee visual consistency across web and mobile touchpoints.
• • Spearheaded internal UX tooling and campaign landing pages to support e-commerce initiatives, aligning design outputs with business strategy.
UI/UX Design Webdesign Product design UX Research User Research