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Olivia S.OS

Olivia S.

Insights Analyst | Social Trends, Strategy, ROI

400 €/Tag
Paris 15e Arrondissement, FR
3-7 Jahre

Durchschnittliche Reaktionszeit: 1h

Über Olivia

Insight Analyst & Social Listening Specialist with experience across the beauty, luxury, lifestyle, health, FMCG, cinema, and tech sectors. Background in marketing and psychology, with expertise in consumer insights, trend analysis, audience behavior, and digital culture. Experienced in transforming qualitative and quantitative data into actionable strategic recommendations to support brand positioning, innovation, marketing performance, and audience engagement.

Worked with international clients including L’Oréal, Coty, LVMH, Nestlé, and Sanofi on projects related to social listening, market analysis, cultural trends, influencer analysis, and consumer behavior. Experienced collaborating with influencers, analyzing digital communities and online conversations, and identifying emerging trends and opportunities across social and digital platforms.

Skilled in social listening tools, consumer research, data storytelling, strategic reporting, and translating complex insights into clear, business-focused recommendations for cross-functional and international teams.
  • Englisch

    Muttersprachlich oder zweisprachig

  • Italienisch

    Konversationssicher

  • Französisch

    Konversationssicher

Nur remote
Führt Projekte hauptsächlich remote aus

Projekt- und Berufserfahrung

  • KuhlProductions
    Social Insight Analyst
    Juni 2025 - Heute (1 Jahr)
    I deliver actionable social and audience insights to boost brand visibility, ticket sales, and digital engagement across Instagram.
    Instagram Marketing Marketing d'influence Data analysis Analyse de données KPI
  • The Social Wire
    Trends & Insight Analyst
    April 2023 - November 2024 (1 Jahr und 7 Monate)
    I analysed consumer behaviour, market trends, and social video content across platforms like TikTok, Instagram, and YouTube to deliver insights for global clients in beauty, luxury, and FMCG. I created clear, data-driven reports to guide marketing, R&D, and brand decisions. I also led competitor and audience research, supported cross-functional teams with strategic recommendations, and managed influencer market research to ensure insight-backed execution.
    Analyse de données Data visualisation Consumer Insight Trend Forecasting Marketing d'influence
  • TBWA\PARIS
    Social Media Manager
    Juli 2022 - März 2023 (8 Monate)
    I developed Linkedin Strategies for TotalEnergies and led social media management for Nissan, including copywriting, content creation, and content calendar planning. I used performance data to guide strategy and optimised content based on platform insights. Working closely with creative and strategy teams, I ensured campaigns aligned with audience expectations and brand goals.
    LinkedIn Marketing Campaign Strategy Copywriting Social media Content marketing

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Ausbildung und Abschlüsse

  • Psychology
    Allegheny College
    2019
    With an emphasis in Neuropsychology and Cognitive Psychology
  • Communication Art
    Allegheny College
    2019
    With an emphasis on Media Studies and Video Production

Zertifizierungen

  • Email & Marketing
    HubSpot Academy
    2021
    Email marketing Email design Emailing
  • Google Data Analytics Specialization
    Google
    2025
    Data analysis Data visualisation Analyse de données SQL Insights Discovery

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