Beschreibung

Start-up founder and digital transformation consultant with 15+ years of international experience driving data-led growth and innovation across the automotive, FMCG, travel, finance, and tech sectors.

Known for navigating ambiguity, building high-performance teams, and delivering results in data, media, e-commerce, and digital services: I bring structure, speed, and ownership.

Branchenexpertise

Sprachen

Deutsch
Muttersprachlich oder zweisprachig
Englisch
Verhandlungssicher
Portugiesisch
Muttersprachlich oder zweisprachig
Spanisch
Konversationssicher

Arbeitsortpräferenzen

Vor Ort möglich

Hamburg (bis zu 50 km)

Volkswagen
Lead Project Manager
AUTOMOBILSEKTOR
April 2022 - Heute (4 Jahre und 2 Monate)
Wolfsburg, Deutschland
Project lead from procurement to multi-brand implementation of Salesforce Customer Data Cloud to drive media efficiencies, onsite & direct marketing personalization.
Statista
Product Owner
DIGITALAGENTUREN & IT-CONSULTING
August 2022 - November 2024 (2 Jahre und 3 Monate)
Hamburg, Deutschland
Supported a global analytics leader in launching an iOS/Android app as the foundation for lead generation within a complementary customer segment.
Colgate-Palmolive
Data Strategist
MODE & KOSMETIK
August 2022 - Mai 2023 (9 Monate)
Hamburg, Deutschland
Developed a comprehensive 1st-, 2nd-, and 3rd-party data strategy and loyalty platform concept for a global manufacturer, addressing both B2C and B2B audiences.