APÜber Alessandra
Freelance Graphic Designer with international experience, specialized in branding, visual storytelling and cultural design.
I'm Alessandra, a graphic designer working between Berlin and Italy. With a strong academic background and over 7 years of experience, I collaborate on projects such as:
Brand identities
Event and exhibition graphics
Editorial materials (print & digital)
Social media and campaign visuals
I enjoy building clear, narrative visual systems that connect content and form. I work with cultural institutions, agencies and marketing teams, adapting to different tones while always focusing on clarity and consistency.
Italienisch
Muttersprachlich oder zweisprachig
Englisch
Verhandlungssicher
Deutsch
Konversationssicher
Vor Ort möglich
Berlin (bis zu 50 km)
Projekt- und Berufserfahrung
- Spore Initiative,Freelancer Graphic Designer — Exhibition DesignMärz 2025 - Heute (1 Jahr und 3 Monate)Berlin, Germany• Created exhibition signage and wall texts for Welto and the Sacred Bush and 'a ʿ māl al-'arḍ, ensuring conceptual clarity and visual cohesion with curatorial narratives.• Developed adaptable design systems for spatial communication and visitor engagement.
- Ensemble Tamuz,Freelancer Graphic Designer — Music & Event CommunicationAugust 2023 - Januar 2025 (1 Jahr und 5 Monate)Berlin, Germany• Crafted the full visual identity for the concert season Gut Feeling, including posters, social media visuals, postcards, and on-site communication assets.• Enhanced audience reach through cohesive branding across all promotional channels.
- Instituto Cervantes,Freelancer Graphic Designer — Branding & Exhibition DesignJuni 2023 - Dezember 2024 (1 Jahr und 6 Monate)Palermo, PA, Italy• Designed branding systems for cultural programs, integrating logos, merchandise, wall texts, signage, and brochures.• Directed promotional campaigns for Spanish language courses, ensuring consistent visual storytelling across print and digital media.
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Ausbildung und Abschlüsse
- Master's DegreeAcademy of Fine Arts of Palermo2024Master's Degree
- Bachelor's DegreeAcademy of Fine Arts of Palermo2019Bachelor's Degree