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Viktoriia KirkevychVK

Viktoriia Kirkevych

Copywriter⎮ Marketer⎮PR manager

170 €/Tag
Berlin, DE
0-2 Jahre

Durchschnittliche Reaktionszeit: 1h

Über Viktoriia

Hello,
My name is Viktoriia, I am a marketing and PR specialist originally from Ukraine. For almost 4 years, I have been helping companies communicate effectively with their audience and customers through marketing and PR strategies.

I have developed and managed marketing and PR projects. I wrote articles and posts, conducted interviews and wrote speeches. I also created content plans and implemented them. I understand the needs of the target audience and clients, and I use a multichannel approach to communicate effectively with them: SMM, targeting, email marketing, media, Google Analytics, SEO. I also organized seminars, congresses for 2000 people, lectures, conferences and other PR events.

Mostly, I worked in the B2B segment in the healthcare and real estate industries. But I'm always looking to learn new topics and industries.

Here are some marketing goals I can help you achieve:
• I will research what your target audience likes and develop marketing communication with them.
• I will optimize social media and SEO to attract more potential customers.
• I will increase brand awareness through PR campaigns and turn a potential lead into a loyal customer through events.
• I will make sure that the content brings results through properly customized targeting.
• I will raise awareness of your product through articles, press releases, posts and other content
• I can design posts, sites, creatives through Figma, Webflow, Adobe
• I will monitor the brand's reputation and manage any potential crisis.
• I will monitor the effectiveness of the campaign by comparing it with KPI.
• I am currently deepening my knowledge of data analysis and Google Analytics, which will help me optimize marketing goals and gather information.
  • Ukrainisch

    Muttersprachlich oder zweisprachig

  • Russisch

    Muttersprachlich oder zweisprachig

  • Englisch

    Verhandlungssicher

  • Deutsch

    Konversationssicher

  • Französisch

    Grundkenntnisse

Vor Ort möglich
Berlin (bis zu 50 km)

Projekt- und Berufserfahrung

  • Ksenko
    Ukrainian company that supplies and installs medical equipment in Ukrainian hospitals
    MEDIZIN
    März 2021 - März 2022 (1 Jahr)
    Kyiv, Ukraine
    -Provided market research in the healthcare sector
    -Wrote articles for such brands as: Hamilton Medical, Samsung Medison,
    Nihon Kohden, ZOLL, Masimo, Medin, Löwenstein Medical
    -Developed PR and SMM strategies
    -Analyzed the market and clearly described the target audience
    -Developed a strong brand identity and market positioning
    -Created content: articles, blog posts, case studies and product brochures
    -KOL:organized educational events for anesthesiologists, lectures, and a
    conference for 2,000 doctors
    -Created presentations and press release
    -Built and maintained strong relationships with clients,
    anesthesiologists and doctors.
    medicine technologies hospitals Equipment
  • Calor
    Ukrainian startup that manufactures shoes according to the client's design
    EINZELHANDEL
    März 2020 - April 2021 (1 Jahr und 1 Monat)
    Kyiv, Ukraine
    -Organized press meetings
    -Developed a strong brand identity and market positioning
    -Created content:: articles, blog posts, case studies, and product brochures
    -Analyzed the market and clearly described the target audience
    -Created presentations and press release
    -Communicated with the media (digital, print, television)
    Start-up Fashion
  • The Cleaning Pro Group
    Ukrainian company engaged in complex real estate services and facility management
    IMMOBILIEN
    Januar 2020 - Dezember 2021 (1 Jahr und 11 Monate)
    -Writing articles for the author's column of the company
    -Developed PR and SMM strategies
    -Created content: articles, blog posts, case studies, and product brochures
    -Described the target audience
    -Created presentations and press release
    -Developed a strong brand identity and market positioning
    -Prepared information materials for seminars, courses, and exhibitions
    Real estate Social media

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Ausbildung und Abschlüsse

  • Specialist
    Kyiv National University of Trade and Economics
    2021
    Public relationship, marketing

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