Thomas Kern

As a Lead Product Manager, I am driving the seeker experience across all apps of the AVIV group (immowelt, immonet, Seloger, Logic-Immo and immoweb) by focusing on User needs and KPIs and strategic alignment with web peers. Together with my technical counterpart, a team of two product managers, three designers and multiple engineers spread across three teams, we are working on a cross-european real estate experience. I am aiming to provide a leadership of trust and contribution by continuously coaching my team members, so that they improve their strengths and skills.

As a Product manager, I was responsible for the LOTTO24 and Tipp24 iOS and Android apps:

- Focused on Retention and User Growth initiatives, implementing strategies and features to increase user engagement and drive customer loyalty.

- Implemented A/B testing in the app development process to continuously enhance conversion rates.

- Working on making the LOTTO24 and Tipp24 apps compliant to the new gambling state treaty

- Successfully built an in-house team, helping to recruit and leading a group of developers to strengthen the app development

- Led a product discovery process to explore and conceptualize a new "collaborative lottery" experience, conducting market research, user interviews, and feasibility analysis to inform the development roadmap and enhance the product offering.

- Published the Lotto24 and Tipp24 Android apps on the Google Play store, ensuring their availability to a wide user base.

- Took on the primary responsibility for leading the discovery phase of a new real estate search feature on the (mobile) web platform.

- Project planning and implementation of product discovery (analysis based on product values, product usability, feasibility and business viability)

- Collaborated closely with the UX designer to define and implement low and high fidelity prototypes, ensuring a user-centric approach and seamless user experience.

- Conducted comprehensive user tests and user interviews to gather insights and generate personas, both on-site and remotely, to inform the development and optimization of the real estate search feature. (on-site and remote)