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Lea RichterLR

Lea Richter

Marketingberatung

800 €/Tag
Düsseldorf, DE
8-15 Jahre

Durchschnittliche Reaktionszeit: 1h

Über Lea

Looking for a senior marketing partner who can clarify your positioning and deliver measurable growth?

I support organisations of all sizes - from fast-moving teams to established enterprises - in building strong brands, orchestrating go-to-market strategies, and improving digital acquisition with data-driven campaigns.

With 10+ years of experience across B2B SaaS, FinTech/RegTech, Healthcare and FMCG, I translate complex topics into clear messaging and scalable marketing execution.

Typical projects: positioning & messaging, GTM planning and launches, demand gen (paid + content), funnel optimisation, content & social strategy, KPI dashboards, and interim marketing leadership.
  • Deutsch

    Muttersprachlich oder zweisprachig

  • Englisch

    Verhandlungssicher

  • Französisch

    Grundkenntnisse

Nur remote
Führt Projekte hauptsächlich remote aus

Projekt- und Berufserfahrung

  • Company.info BI GmbH
    Marketinglead & Go-to-Market Consultant | Driving Growth, Lead Generation & Brand Expansion
    HIGHTECH
    März 2025 - Heute (1 Jahr und 3 Monate)
    Amsterdam, Niederlande
    In my role as a Marketinglead & Go-to-Market Consultant, I focus on developing and executing strategic marketing initiatives that drive growth, brand awareness, and lead generation - with a strong emphasis on the German market.
    Lead generation Inbound marketing Communication Social media LinkedIn Marketing Content marketing B2B B2C Marketing
  • Stealth Startup
    Marketingberatung
    INTERNET DER DINGE
    Dezember 2023 - Februar 2025 (1 Jahr und 1 Monat)
    Strategic Brand Planning: Development and overview of comprehensive brand and communication strategies
    • Partnership Management: Building and maintaining strong client relationships
    • Team Leadership: Leading a team of marketing & brand strategists, providing guidance, mentorship,
    and fostering a collaborative work environment
    • Brand Positioning: Defining and refining brand positioning, ensuring differentiation and relevance in
    the target market
    • Campaign Development: Collaborating with the creative and marketing experts to develop integrated
    campaigns that align with brand strategies
    • Performance Measurement: Establishing KPIs and metrics to track the effectiveness of brand
    strategies, making data-driven adjustments as needed
  • Aeris
    Marketingberatung
    WEIN & SPIRITUOSEN
    Mai 2023 - Heute (3 Jahre und 1 Monat)
    Definition, development, and implementation of a profitable long-term strategy
    • Identification and development of new business opportunities
    • Tracking performance of brand strategy and/or effectiveness of marketing activities based on KPIs
    • Responsible for creating regional activation plans together with the team from the on-trade
    salesforce and founders

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