Beschreibung

I help B2B SaaS and tech companies build and execute marketing strategies that drive measurable ARR growth — without the cost of a full-time CMO hire.

Over 10 years, I've led marketing solo and in small teams for companies scaling from €0 to acquisition. My most recent engagements include growing a Multiple-M$ ARR Atlassian Marketplace unit (STAGIL), contributing to 40% YoY ARR growth at EverIT (acquired), and serving as Fractional CMO at ThalesNano, a ~$10M ARR hardware and R&D company.

I work across the full funnel: go-to-market strategy, HubSpot CRM setup and automation, paid media (Google Ads, LinkedIn), content, event marketing, and partner programme development. I'm particularly strong in the Atlassian ecosystem — I'm Hungary's first ACE Community Champion, and I helped catworkx Hungary reach Atlassian Platinum Partner status in under 12 months.

Based in Berlin. Available for fractional, project-based, or interim engagements across the DACH region and remotely within the EU.

Sprachen

Englisch
Muttersprachlich oder zweisprachig
Deutsch
Grundkenntnisse
Ungarisch
Muttersprachlich oder zweisprachig

Arbeitsortpräferenzen

Vor Ort möglich

Berlin (bis zu 50 km)

ThalesNano Inc.
Fractional CMO & Independent Marketing Consultant
Februar 2022 - Heute (4 Jahre und 4 Monate)
Berlin, Deutschland
2024: advising on petrochemical market entry alongside the core pharma R&D focus; supporting hardware launches incl. H Cube Advance. Contributed to winning the R&D Top 100 Award for PhotoCube™ (2021) as grant author.
▸ Performance marketing and content strategy across psychology, criminal law, and e-commerce verticals
Markteintrittsstrategie Content marketing Marketing Automation Google Tag Manager SEO
catworkx (TIMETOACT GROUP)
Marketing Expert – MarTech Lead
November 2025 - Heute (7 Monate)
Berlin, Deutschland
▸ Responsible for aligning catworkx's marketing tech stack with TIMETOACT GROUP standards; implementing and continuously improving HubSpot CRM workflows and Jira/Confluence/AI-supported marketing process automation
Marketing Automation AI Automation Atlassian JIRA Hubspot Email marketing
catworkx
Marketing Expert – GTM Lead, CEE & Marketplace
Oktober 2024 - November 2025 (1 Jahr und 1 Monat)
Berlin, Deutschland
▸ Scaled catworkx Hungary to Atlassian Platinum Partner status in under 12 months — following catworkx GmbH's acquisition of EverIT; owned full GTM for the Hungarian entity: paid, social, and localised events; supported junior hire selection for the CEE team
▸ Led marketing for a multi-million dollar ARR Marketplace business unit (STAGIL, ~35 apps) through brand expansion and unification
Markteinführungsstrategie (GTM) Branding Events Marketplace SAAS