Über Aniket
Englisch
Muttersprachlich oder zweisprachig
Deutsch
Konversationssicher
Projekt- und Berufserfahrung
- Multiple StartupsFractional Senior Product ManagerJanuar 2023 - Heute (3 Jahre und 5 Monate)Berlin, Germany
- Product strategy and validation for seed-stage founders and B2B SaaS companies across Europe.
- Owned product strategy and roadmap as sole PM at Placker, a B2B project management platform with 1,000+ paying teams.
- Improved Placker's user activation from 16% to 22% (37% lift) by leading discovery (funnel analysis, user interviews) and redesigning the onboarding experience to surface collaborative value faster.
- Identified Placker's #1 customer pain point (20% of inbound) through data analysis and shipped an automated report scheduler, reducing manual reporting by 15-30 min/week for power users.
- Saved founders $160K+ in development costs by invalidating 2 startup concepts before build and scoping 1 to successful initial launch across gaming, edtech, and marketplace.
- Zalando SEProduct ManagerJanuar 2017 - Januar 2022 (5 Jahre)Berlin, Germany
- Owned content management systems for 300+ internal users and 200+ partners, driving €2.5M revenue uplift for 30M+ DAUs, with 15+ engineers, designers, and data analysts.
- Drove €1.5M revenue uplift by leading the strategy, roadmap, and execution of an internal CMS for 300+ photographers, retouchers, and copywriters, and doubling the daily article output.
- Generated €1M in revenue by defining the partner content strategy and launching a partner-facing CMS, reducing merchant onboarding from 2 days to 1 day for 200+ merchants.
- Shipped an ML-based image tagging model with engineering, achieving 85% accuracy in automatically classifying product images across 2000+ SKUs, with a human in the loop.
- Launched a remote collaboration tool for 300+ retouchers during COVID, enabling content review and production from home with zero disruption to daily article output.
- Reduced image-related return rate by 25% (4% to 3%) by running an A/B test on high-definition product images, improving product accuracy without affecting page load speed.
- PaytmProduct ManagerJanuar 2015 - Januar 2017 (2 Jahre)India
- Owned merchant acquisition and consumer growth on the Paytm marketplace and payments platform, collaborating with 15+ engineering and business teams.
- Increased brand sales by 10% by launching dedicated brand stores for 100+ brands, improving visibility and discoverability on the marketplace.
- Led the first pilot of Paytm wallet (Apple and Android apps) integration across 20 Café Coffee Day outlets, driving 10K+ monthly transactions.
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Ausbildung und Abschlüsse
- Bachelor of EngineeringGujarat University2009Information Technology