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Stephanie Graf

Online Marketing Consultant

Remote from Berlin

  • 52.517
  • 13.3888
  • Unverbindlicher Tarif 760€ / Tag
  • Berufserfahrung 2-7 Jahre
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In Teilzeit, 3 Tage die Woche

Angebot einholen Es handelt sich um ein unverbindliches Angebot, bei dem Ihnen noch keine Kosten entstehen. Der Auftrag startet erst, wenn Sie das Angebot eines Freelancers annehmen.

Standort und Mobilität

Standort
Berlin, Deutschland
remote
führt seine Aufträge hauptsächlich remote aus

Checkliste

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  • Geprüfte E-Mail-Adresse

Sprachen

  • Deutsch

    Fließend/ Muttersprache

  • Englisch

    Verhandlungssicher

  • Französisch

    Verhandlungssicher

Kategorien

Fähigkeiten (14)

Stephanie in wenigen Worten

I am supporting companies in the digital and e-commerce sector building up their brand by developing and implementing full-funnel Online Marketing strategies for a long-term success. My passion is to help businesses grow, understand and reach their full potential.

Projekt- und Berufserfahrung

self-employed

Beratung & Audit

Online Marketing Consultant

Juni 2019 - Heute

• Supporting brands in the digital and e-commerce sector building up their brand by
developing and implementing full-funnel Online Marketing strategies
• Strategic consultancy regarding campaigns and channel extensions
• Setup of reporting structures
• Responsibility of handling seven-figure online media budgets
• Setup of visual brand campaigns by briefing visual concepts to stakeholders
• Taking over responsibility for the design and content creation of social ads

DCMN GmbH

Digitalagenturen & IT-Consulting

Senior Online Marketing Manager

Berlin, Deutschland

Mai 2018 - Juni 2019

Conception of performance- and brand-oriented online marketing campaigns through
various channels (e.g. SEA, socials, classical display, RTB, retargeting, video, OTT and
mobile campaigns, ...) and a wide variety of other marketing opportunities
• Management, setup, controlling and on-going optimization of international online
marketing campaigns for (digital) commerce clients (e.g. McFIT Global Group/RSG
Group)
• Responsibility of handling seven-figure online media budgets
• Media buying via RTA and publisher/partner networks
• Development of tracking concepts to measure the success of marketing campaigns as
well as support clients during the implementation phase of tracking approach
• Analysis of campaign results and preparation of comprehensive customer reports and
presentations
• Explanations and discussions of campaign results directly with customers
• Building successful, sustainable and yield-rich relationships with customers through a
top-performance of campaigns
• Team responsibility for all HR related topics (e.g. recruitment, onboarding, offboarding)
• Building and strengthening of strategic partnerships with global digital partners
• Taking over responsibility in various sales pitches regarding digital offers (conception,
calculation and presentation)

Ticketmaster Deutschland & Österreich

Unterhaltung & Freizeit

Performance Marketing Manager

Berlin, Deutschland

August 2016 - April 2018

• Conception and realization of all performance campaigns on Facebook, Twitter and
Instagram
• Building a dedicated digital team and professional management of these marketing team
members
• Primary responsibility for planning, managing and reporting the annual digital budget in
Germany and Austria
• Primary responsibility for the entire affiliate section (planning and realization of affiliate
campaigns)
• Participation in and management of workshops for internal and external clients
• Development of new (creative) ad formats for the social advertisement
• Strategic development of digital channels of communication focusing traffic and conversions
• Identification and acquisition of potential partners
• Coordination of agencies (SEA and advertising) and external partners
• Development of management reports and performance analysis by using specific analysis
tools (Google Analytics and SimilarWeb)
• Acquisition of influencers and management of influencer campaigns
• Target-group oriented development of new growth strategies using digital marketing
concepts
• Development of KPIs to measure performance

Test IO

Digitalagenturen & IT-Consulting

Customer Success Manager

Berlin, Deutschland

Februar 2016 - Juli 2016

• Developing retention strategies for the customers
• Partner alongside key cross-functional teams to lead post-sales implementation and
project management activity
• Developing and executing customer success plans and tracking/reporting on key metrics
for customer adoption and success
• Identifying upsell and grow opportunities and collaboration with sales teams to ensure
growth attainment
• Developing a trusted advisor relationship with customers and developing them into
reference customers
• Ensuring high satisfaction by surveying customers and making adjustments to increase
customer satisfaction based on their feedback
• Coordination of internal resources that interact with each customer
• Driving renewals to a successful completion in close collaboration with Sales, Project
Management and the customer’s stakeholders