Kostas Papageorgiou

UX Designer with a strong marketing background

Remote from München

  • 48.1371
  • 11.5754
  • Unverbindlicher Tarif 499€ / Tag
  • Berufserfahrung 7 Jahre und +
  • Antwortrate 100%
  • Antwortzeit Ein paar Tage
Projekt anbieten Der Auftrag startet erst, wenn Sie das Angebot von Kostas annehmen.

Verfügbarkeit nicht bestätigt

In Teilzeit, 4 Tage die Woche

Projekt anbieten Der Auftrag startet erst, wenn Sie das Angebot von Kostas annehmen.

Standort und Mobilität

Standort
München, Deutschland
remote
führt seine Aufträge hauptsächlich remote aus

Auftragspräferenzen

Auftragsdauer
  • ≤ 1 Woche
  • ≤ 1 Monat
  • 1 bis 3 Monate
  • 3 bis 6 Monate
  • ≥ 6 Monate
Branche
  • Software-Hersteller
  • Hightech
  • E-Commerce
  • Automobilsektor
  • Digitalagenturen & IT-Consulting
+7 autres
Mitarbeiterzahl
  • 2 - 10 Mitarbeiter/-innen
  • 11 - 49 Mitarbeiter/-innen
  • 50 - 249 Mitarbeiter/-innen

Checkliste

Reputation

Twitter

Twitter : kpgrio kpgrio
  • 11096 Follower
  • 13940 Tweets

Sprachen

  • Englisch

    Fließend/ Muttersprache

  • Finnisch

    Verhandlungssicher

  • Griechisch

    Fließend/ Muttersprache

  • Deutsch

    Konversationssicher

Fähigkeiten (26)

Kostas in wenigen Worten

I've helped companies in fintech, e-commerce, and SaaS incorporate the best practices in digital marketing and user experience (UX). I've worked with VC-funded startups, and publicly-listed enterprises with a combined annual revenue of ca. €180 billion. My specialisations include applying a user-centred design process to achieve an improved customer experience (CX) that increases user engagement.

With my business experience and being a digital marketing professional of 9 years, I'm able to balance user needs with achieving business objectives and present technical topics in layman terms.

My design process is easy: Discover, Define, Ideate, Prototype, Measure. My goal here is to empathise with the user. I do this through user research and personas to build user stories, and a data-driven approach to identify pain points and bottlenecks that need redesigning during the user's flow.

Colleagues have come to know me to be a person who focuses on user needs and behaviours to deliver intuitive and user-friendly experiences. Through my personal and professional experience, I've demonstrated I can work independently but prefer working in a team where successes can be shared together.

Portfolio

Projekt- und Berufserfahrung

Kanguro Communications

Beratung & Audit

Marketing & UX Consultant

München, Deutschland

August 2011 - Heute

- Optimised onboarding experiences
- Designed product tours
- Conducted user research to construct personas
- User flows
- Conceptualised and executed marketing initiatives and strategies
- Developed product launch campaigns
- Analysed and improved performance of key marketing activities
- Coached early-stage startups on developing their user acquisition strategies
- Authored an e-book on UX content

Workerbase GmbH

Software-Hersteller

Head of Online Marketing

München, Deutschland

Januar 2019 - Juli 2019

- Conceptualised and implemented Workerbase's digital marketing strategy within budget requirements
- Conducted user research to identify pain points and obstacles for users
- Built user personas based on research
- Wireframing and designing landing pages
- Collaborated with colleagues to create landing pages and marketing automations to optimize user experience
- Developed automated lead nurturing campaigns
- Managed all digital marketing channels
- Analyzed SEO and marketing metrics to improve website performance and lead generation

KI growth GmbH

Digitalagenturen & IT-Consulting

Head of Performance Marketing

München, Deutschland

Oktober 2017 - Dezember 2018

- Led the performance marketing team at KI growth
- Conducted design audits of client websites that led to improved user engagement
- Coordinated internal resources for the smooth execution of projects
- Managed relationships between clients and relevant stakeholders
- Advised and developed digital marketing strategies for leading publicly listed companies in the automotive and chemical industries
- Developed strategies for Facebook Ads, Google Ad, Bing Ads, Twitter Ads and LinkedIn Ads
- Coordinated together with other team leads to develop and build an optimized lead funnel
- Presented and pitched the company's services to potential clients

Userlike

Software-Hersteller

Content Marketing and Community Manager

Köln, Deutschland

Juni 2016 - November 2016

- Overseeing community engagement activities
- Created and executing Userlike’s social media strategy
- Responsible for data and analytics
- Coordinating A/B testing activities to increase website conversions
- Monitoring Userlike’s internationalisation activities
- Expanding Userlike's presence through strategically relevant channels

Paymill GmbH

Banken & Versicherungen

Content Marketing Manager

München, Deutschland

Juni 2013 - Juli 2016

- Established PAYMILL’s content marketing strategy
- Wireframing of new Case Studies and FAQs section
- Designed the information architecture for new web assets
- Created content which has gotten on the front page of HackerNews (twice), and published on TheNextWeb, Entrepreneur.com and the KISSmetrics blog
- Created PAYMILL’s communication guidelines to establish the company’s voice and tone
- Created PAYMILL’s European events strategy, managed the budget, negotiated sponsorships and represented the company as a mentor and speaker
- Responsible for all social media marketing activities
- Oversaw the content creation for PAYMILL’s website relaunch, including creating the copy and key messages that increased conversions
- Launched PAYMILL’s Case Studies section
- Lead the relaunch of the new FAQs section
- Growth hacking, SEO and email marketing

Zertifizierungen

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