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Felix in wenigen Worten
Hey there!
You want to grow your customer base? - weather you need more app-users, more direct sales, more newsletter registrations, more attention to your event series etc...
I will push your customer base not only as a one-time service but by creating a self-perpetuating growth system that calls in new customers forever (maybe not forever but even way after I have finished setting it up).
How do I do it?
The magic happens by...
...auditing your existing campaigns on Google Adwords, Facebook, Istagram, LinkedIn etc.
... examining the quality of traffic
... optimizing the entire UX
... creating a test environment to find out what marketing methods convert best
... coming up with a lot of different creative and experimental ways of approaching new customers
... making sure every approach generates the data to be able to measure success
... building attractive referral-programms, competitions, cooperation, various other ways to trigger interaction
What´s next?
If you´re interested in hiring me as a freelancer, feel free to contact me.
We then arrange a call appointment where I get to know you, your company (maybe even the team I´ll be working with) and you will get to know me.
I´m looking forward to your interesting projects!
Projekt- und Berufserfahrung
- gebraucht.dePerformance Marketing ManagerE-COMMERCESeptember 2017 - Juli 2018 (11 Monate)Berlin, DeutschlandDriving the strategy and operative management of channels like paid search, social ads,display, Bing Ads and Google ShoppingCollaborate with Marketing, Finance, Product, and Tech to troubleshoot and optimize app &website trafficReport channel performance weekly to marketing team and account management, forecastmonthly response volume and budgetsKeyword Research, Analysis, Negative Keyword Lists, Keyword exclusionManage, set up, execute and analyze a portfolio of paid media campaigns with the goal ofdriving cost-effective, high quality app installs and web traffic while managing to a budgetand KPICreate new Google Ad Extensions and bulk upload them to every existing campaignRegularly review and manage key marketing strategies with Google, Facebook, etcCollaborate with the team to drive App Store Optimization & Search Enginge Optimization(SEO)Develop engaging, impactful, and relevant creatives while ensuring they are digitallyoptimized across all relevant platforms.Work with internal and external teams to test advertising and landing page creativeAnalyze and Optimize Customer Touchpoints with Heatmaps and Hotjar
Externe Empfehlungen
Ausbildung und Abschlüsse
- B. SC. E-CommerceFH Würzburg-Schweinfurt2020