Carolin Sandfort

EXPLORE Digital marketing offers a lot of opportunities but picking the right starting point is not an easy task. We use your existing data to define the right online marketing strategy for your brand and to set up campaigns.

CREATE Successful branding requires a powerful and consistent story across all touchpoints. Together with trusted partners we create the content that you need - be it for your website, social media, or a TV campaign.

GROW Brands can no longer rely on clever ads and media placements. They must be relevant. We draw on the Build-Measure-Learn approach to define the success-driving messaging, visual identity, and positioning to ensure your brand's consistent growth. Digital strategy i.e. research & user insights, touchpoint mapping, media channels, content marketing Branding i.e. messaging & positioning, brand persona(s), brand identity, content creation Media planning i.e. media planning, strategy & KPIs, budget & implementation guidelines, social media audit & strategy, influencer engagement Training i.e. workshops or 1:1 coaching on omni-channel strategy, customer-centricity, collaboration with agencies, organizational structure

Expansion Partner is a Berlin-based advisory firm that helps U.S. startups to successfully expand operations in Europe. Expansion Partner offers a range of bespoke services, including market entry strategy, talent recruiting, operations launch and interim management.