I am a passionate storyteller, creating communication strategies and concepts for brands that are in the beginning or in the midst of their sustainability transformation. I worked for multiple clients from start-ups, NGOs, small or medium sized companies as well as large corporates such as P&G, H&M, GROHE and many more at the intersection of brand, corporate and social media communication.
You are unsure how to communicate sustainability? You want to create visibility for your sustainability topics internally and externally? I am your go-to person. When working with me you are in for maximum creativity combined with analytical problem-solving. Let's create real impact with real stories.
My background: I built up the sustainability consultancy for MSL Germany (part of Publicis) where I led a 10+ people team. However, I left my heart in France which is why I quit my job in Germany and currently aim to work on a freelance basis to continue helping clients in their communication impact as well as their sustainability journey.
An exemplary project: A clients comes to me asking how to communicate their new sustainable product and I will draft a concept and communication strategy on the basis of extensive analysis (target group, best case examples, competitor check, status quo audit) against the backdrop of upcoming and current regulation to create maximum impact for customers and brands alike.